Labelcase

Merrell

FootwearUnited States

This is the brand’s own full-price collection.

Verified Owner backed by a register page, filing or official source we opened.

Checked

Ownership

  1. 1981
    Founded
  2. Now
    Merrell (Rockford, Michigan) - Wolverine World Wide since 1997 Ultimate parent: Wolverine World Wide (NYSE: WWW) Operating company
  3. 2026
    Checked
Kind of name
Mainline brandSold through the brand’s own stores and wholesale. Off-price stock is usually genuine surplus or end-of-line.
Market tier
Mass market
Seen at off-price
Often
Also appears as
MERRELL

Notes

Wolverine's largest brand; UK via outdoor chains and heavy TK Maxx flow.

Sources

  1. en.wikipedia.org /wiki/Merrell_(company)
  2. en.wikipedia.org /wiki/Wolverine_World_Wide

Something wrong or out of date?