iBlues

A cheaper sub-brand sold at full price in its own right.

Verified Owner backed by a register page, filing or official source we opened.

Checked

Ownership

  1. Now
    Max Mara Fashion Group S.r.l. Ultimate parent: Maramotti family Family-owned or independent
  2. 2026
    Checked
Kind of name
Diffusion lineShares a parent with a pricier name but is made to a lower spec and price from the start.
Market tier
Bridge
Seen at off-price
Often
Also appears as
i Blues · iBLUES

Notes

Max Mara group's wholesale-led contemporary label; essentially unknown in UK retail, so almost exclusively an off-price find.

Sources

  1. en.wikipedia.org /wiki/Max_Mara

Something wrong or out of date?