DKNY
A cheaper sub-brand sold at full price in its own right.
Verified Owner backed by a register page, filing or official source we opened.
Checked
Ownership
- 1989 Founded
- Now Donna Karan International Inc. Ultimate parent: G-III Apparel Group, Ltd. (NASDAQ: GIII) Operating company
- 2026 Checked
- Kind of name
- Diffusion lineShares a parent with a pricier name but is made to a lower spec and price from the start.
- Market tier
- Bridge
- Seen at off-price
- Often
- Also appears as
- Donna Karan New York · DKNY Jeans
Notes
DKNY launched 1989 as Donna Karan's diffusion line; LVMH owned it 2001-2016, then sold Donna Karan International to G-III for $650m. G-III is primarily a wholesaler/licensee, which drives heavy off-price flow; many DKNY categories (watches, fragrance, footwear, bags) are produced by licensees.
A second research pass found
- Owner: G-III Apparel Group
- Kind of name: Mainline brand
G-III bought Donna Karan International from LVMH in Dec 2016 and makes DKNY itself (some categories licensed); AWWG, in which G-III holds 18.7%, is its agent in Spain and Portugal. Heavy TK Maxx presence.